Corporate Social Responsibility - A study of student's perceptions

Abstract

A review of literature shows that CSR perceptions are not complete and misleading in some cases [20, 21, 22]. Therefore, by employing Carroll’s CSR pyramid (1991), the present study investigates students’ perceptions of four types of responsibilities, including economic, legal, ethical and philanthropic responsibilities. Furthermore, the study measures factors influencing students’ perceptions, and identifies differences in students’ CSR perceptions as well. The findings show that students’ CSR perceptions are quite good, but the ordering is defferent from Carroll’s CSR pyramid. The study also affirms the necessary to provide students with CSR knowledge in their studying in universities.

Keywords

• trách nhiệm xã hội của doanh nghiệp
• nhận thức
• sinh viên
• csr
• carroll