Sales of Innovation Products by Engineering Enterprises

Abstract

The goal of the article is formation of stages of sales of innovation products of engineering enterprises as a method of commercialisation of innovations. For this purpose the article conducts analysis of scientific literature that deals with forms and methods of commercialisation of innovation products. The article also considers views of scientists with respect to commercialisation of innovations by means of their use at own enterprise. In the course of analysis it was revealed that the use of innovation products at own enterprises, namely its sales, is the most rational method of commercialisation of innovations. This method is directed at gaining the maximum profit in the enterprise activity. The article offers stages of sales of innovation products by engineering enterprises. It also describes each stage of this process and its essence. Further studies will have to pay more attention to the study of each stage of sales of innovation products of engineering enterprises individually. It is also necessary to identify and create formulae for calculation of all quantitative indicators required for sales of innovations.

Keywords

• innovations
• commercialisation
• sales
• innovation products
• commercialisation forms
• commercialisation methods