Effects of Demographic Characteristics and Consumer Behavior in the selection of Retail Pharmacies and Over-the-Counter Medicine

Kevrekidis D.P.; Mináriková D.; Markos A.

doi:10.2478/afpuc-2021-0017

European Pharmaceutical Journal (Mar 2022)

Effects of Demographic Characteristics and Consumer Behavior in the selection of Retail Pharmacies and Over-the-Counter Medicine

Kevrekidis D.P.,
Mináriková D.,
Markos A.

Affiliations

Kevrekidis D.P.: Comenius University in Bratislava Faculty of Pharmacy: Univerzita Komenskeho v Bratislave Farmaceuticka Fakulta, Bratislava, SLOVAKIA
Mináriková D.: Comenius University in Bratislava Faculty of Pharmacy: Univerzita Komenskeho v Bratislave Farmaceuticka Fakulta, Bratislava, SLOVAKIA
Markos A.: Democritus University of Thrace School of Education: Demokriteio Panepistemio Thrakes Schole Epistemon Agoges, Alexandroupolis, GREECE

DOI: https://doi.org/10.2478/afpuc-2021-0017
Journal volume & issue: Vol. 68, no. 2
pp. 27 – 40

Abstract

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The study aimed to provide new insights into consumer behaviour by identifying the key demographic factors that influence the choice of pharmacy and over-the-counter (OTC) medicine.

Published in European Pharmaceutical Journal

ISSN: 2453-6725 (Online)
Publisher: Sciendo
Country of publisher: Poland
LCC subjects: Medicine: Therapeutics. Pharmacology
Website: https://sciendo.com/journal/AFPUC

About the journal

Abstract

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