The Propaganda Uses of the Francoist Women during the Spanish Civil War: 'Noticiario Español' (1938-1939)

Abstract

This research analyze how Noticiario Español (Spanish newcast) used different mechanics to construct an ideal and stereotyped image about female in francoist association women activist (Sección Femenina and Auxilio Social). To achieve this purpose, this paper set out to study, quantitative and qualitatively, the newcast produced during Spanish Civil War, emphasizing on the formal elements and the meaning of the content used in the creation of the accepted models. The reseach shows the utilization of some visual and sonorous tools with an obvious persuasive purpose. The use of the first plane (infrequents in the news with different thematic) in order to generate a feeling of proximity and individuality in the spectators or the abuse of sensitive adjectives –as love or affection– to describe the work of these women shows that, in spite of it infrarepresentation with respect to masculine, the activities realised by those associations have an important propagandistic use that, sometimes, build in models of behavior, even in symbols of the “New Spain”.

Keywords

• Guerra civil, noticiarios, mujer, propaganda, bando nacional