COULD EMPLOYEES' MOTIVATION BE INCREASED BY A BETTER ORGANIZATIONAL COMMUNICATION? A SOCIOLOGICAL PERSPECTIVE

Abstract

This article is presenting the results of a sociological research among employees of private organizations to see how internal communication works and how works the relationship between employee’s communication and motivation. Although the theoretical framework falls within a broad field, in the first part of the article we have chosen to present only those perspectives that refer to internal organizational communication and the way in which it influences employee motivation. For the research part of the article, we have presented the results of some questions from an applied opinion questionnaire, which may be useful for explaining the fundamental idea of this article, namely that in any organization, the development of employee motivation is very important as it contributes to the realization of a dynamic and efficient professional community, based on a common objective - achieving the goals of the organization.

Keywords

• organization; internal communication; needs; motivation; strategy