A typology of consumers by their nutritional behaviors and selected lifestyle elements

Ozimek Irena; Maciejewski Grzegorz; Kita Pavol; Szlachciuk Julita

doi:10.22367/jem.2023.45.05

Journal of Economics and Management (Jan 2023)

A typology of consumers by their nutritional behaviors and selected lifestyle elements

Ozimek Irena,
Maciejewski Grzegorz,
Kita Pavol,
Szlachciuk Julita

Affiliations

Ozimek Irena: 1Department of Development Policy and Marketing, Institute of Economics and Finance, Warsaw University of Life Sciences, Warsaw, Poland
Maciejewski Grzegorz: 2Department of Marketing and Consumption Faculty of Economics, University of Economics in Katowice, Katowice, Poland
Kita Pavol: 3Department of Trade, Tourism and Languages Faculty of Economics, University of South Bohemia in České Budějovice, České Budějovice, Czechia
Szlachciuk Julita: 4Department of Food Market and Consumer Research, Institute of Human Nutrition, Warsaw University of Life Sciences, Warsaw, Poland

DOI: https://doi.org/10.22367/jem.2023.45.05
Journal volume & issue: Vol. 45, no. 1
pp. 68 – 101

Abstract

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Aim/purpose – The paper aims to present a preliminary consumer typology based on the declared nutritional behaviors and selected lifestyle elements of Polish and Slovak consumers.

Published in Journal of Economics and Management

ISSN: 1732-1948 (Print); 2719-9975 (Online)
Publisher: Sciendo
Country of publisher: Poland
LCC subjects: Social Sciences: Industries. Land use. Labor: Management. Industrial management; Social Sciences: Economic theory. Demography
Website: https://sciendo.com/journal/JEMUEKAT

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Abstract

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