THE CLIENTS’ DEGREE OF CREDIBILITY AND TRUSTABILITY IN THE BANKING SECTOR OF THE REPUBLIC OF MOLDOVA UNDER THE CONDITIONS OF THE BANK FAILURES

Abstract

The number of banks which face problems (besides the three banks that have become bankrupt) has increased making the clients to worry about their money held in banks. The main is that not all the banking sector is facing instability; some banks register good results and have a competitive and stable position on the market. With all these, due to the bad rumours, people lost credibility and loyalty. The created bad reputation of the banking sector should be broken by implementing new and more suitable policies, new strategies oriented towards clients’ satisfaction and realization. The banks’ main mission is to make people to believe in them as usually.

Keywords

• banks
• bank failures
• bank credibility
• banking sector stability
• bank competitiveness
• profile of the bank clients