Marketing i Menedžment Innovacij (Sep 2015)
Market of innovations in composition of the innovative infrastructure of country
Abstract
The aim of the article is to research processes of functioning the market of innovations and the identification of its further development as a part of innovation infrastructure. The results of the analysis. The exit of the country from the crisis and its economic growth are impossible without the widespread use of scientific and technological achievements, the introduction into production of fundamentally new ideas, technologies, innovative products and services. Intellectual labor is becoming an increasingly important major factor, an imperative for implementing the concept of the knowledge economy of post-industrial society. The results of scientific research and creative activities are serving as an intellectual product. Embodied in inventions, discoveries, research reports, patents and innovative projects, rationalization propositions intellectual product becomes a commodity in the market of innovations that operates within the innovation infrastructure of a country. The market of innovations is a generalized concept that covers all commercialization processes that are performed at different stages of the development and implementation of innovations. As the serial number of market relations, resulting in the process of transformation of scientific ideas into innovative project and then in innovation product, the market of innovations consists of three parts: the market of objects of intellectual property, the market of innovation projects and the market of ready for consumption innovation products, goods and services. In the market of innovations, directly or indirectly, are implementing their commercial and non-commercial interests all the subjects of innovations. Subjects of innovative activity at the relevant markets of innovations at different stages of commercialization of innovations are customers, buyers or sellers. The innovation, as commodity exists in three entities: innovation as ideas, research proposals, objects of intellectual property rights; innovation as innovation projects; innovation as finished products, equipment or services. For each of these stages of the development and implementation of innovations have their own individual sales markets, sellers, brokers and buyers. Thus, the total market of innovations, depending on the type of innovative product, is divided into three parts: the market objects of intellectual property rights, the market innovation projects and the market of finished for consumption innovative product. The market of innovations is the basis for the establishment and development of innovation infrastructure. The infrastructure of innovation development in Ukraine is located in conditions of underfunding R & D works. This resulted in the decline of many scientific schools, reduction of scientific and technological research, innovative proposals at the market of objects of intellectual property which is reflected in all other innovative markets. Conclusions and directions of further researches. The main purpose of the market of innovations is the commercialization of all phases of innovation activities. Objects of innovations market at each stage have a certain use value which allows subjects of the market to carry out commercial exchange and make profit. The market of intellectual property products in most cases is the market of theoretical ideas that besides research needs, also practical justification. The peculiarity of the commercialization of innovations at early stages consists in the difficulty to determine the value of objects of intellectual property, the research of market conditions. Thus, the market of innovations is a system of economic relations concerning the development, implementation and diffusion of innovations which satisfy existing and create new consumer needs. A necessary condition for becoming the market of innovations is the formation of constant demand for innovative products.
