In this paper, silver-doped zinc oxide nanoparticles were synthesized by using a solution combustion technique, in which zinc nitrate is used as an oxidizer and tartaric acid as a fuel. The phase composition, morphology and structural properties of the as-synthesized zinc oxide and silver-doped zinc oxide were established by using powdered X-ray diffraction, field emission scanning electron microscopy coupled with energy-dispersive X-ray spectroscopy, and X-ray photoelectron spectroscopy studies. Due to well-defined morphologies and crystallinity, the pure zinc oxide and silver-doped zinc oxide nanostructures can be used as efficient chemical sensors for the detection of p-nitrophenol (PNP). ZnO was found to show a low value of the limit of detection (LOD), i.e., 2.175 µM/L, for p-nitrophenol sensing; moreover, a sharp decrease in the limit of detection was observed with an increase in the concentration of silver ions, and the LOD value decreased to 0.669 µM/L for 10 mol % silver-doped zinc oxide. It is therefore concluded that Ag-doped ZnO shows a lower limit of detection as compared to pure ZnO for p-nitrophenol sensing.