PROMOTION AND MARKETING OF BUCHAREST - PRAGUE TOURS

Abstract

This paper has as its theme the marketing and promotion of tourism circuit between Bucharest and Prague, unique area in the world because there is a harmonious combination of potential natural and cultural values and historical tourism which attracts many tourists. Also due to the geographical potential tourists coming to Prague can practice sports activities both winter and summer.Both natural resources and the human touch are important sights to attract more tourists in the area, and in Prague, the potential exists.

Keywords

• cultural tourism
• marketing
• potential
• promotion
• tourism circuit