SHS Web of Conferences (Jan 2024)
The influence of online shopping on university students’ lifestyle
Abstract
This study conducted a questionnaire survey on the online shopping situation of 399 college students aged 18-23, to understand their understanding of online shopping, the frequency of online shopping, and the advantages and disadvantages of online shopping compared with physical stores. Finally, we summarized the influencing factors of online shopping, and put forward educational countermeasures.