Muṭāli̒āt-i Mudīriyyat-i Gardishgarī (Dec 2019)

Factors of the Tourism Weaknesses in Urban Development Plans of Kermanshah Province

  • mohammad saleh ahmadi,
  • Mohammad Taghi Rahnamaii,
  • Esmaeil aliakbari

DOI
https://doi.org/10.22054/tms.2020.35419.1998
Journal volume & issue
Vol. 14, no. 48
pp. 1 – 23

Abstract

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In any type of tourism trip, there are probably some reasons that, if combined, can be considered as motivational factors for travel. Awareness of these factors and how they affect different stages is essential in planning. Urban development plans in Iran do not have the proper and expected function for planners, urban managers, and people, and tourism in these plans does not play a significant role. This research seeks to analyze the factors of tourism weaknesses in these projects. Methods: according to the research objectives, this is applied research which used descriptive-analytical method and semi-structured interviews with emphasis on exploratory approach. Results: Based on exploratory analysis, four factors were identified on tourism weakness in urban development plans of Kermanshah province, which include institutional, perspective, structural and managerial factors. Structural equation modeling was used to analyze the data and examine the relationship between factors and determine their contribution. Conclusion: the results of this study showed that the main components of the research have a significant effect on the tourism weakness in urban development plans of Kermanshah province. The structural equation analysis showed that the first factor (institutional) with the critical ratio of 2.159, the second factor (perspective) with the critical ratio of 2.801, the third factor (structural) with the critical ratio of 2.506, and the fourth factor (managerial) with the critical ratio of 2.173, each with the significance level of 0.05 has a significant effect on the tourism weakness in urban development plans of Kermanshah province.

Keywords