Daya (Dec 2017)

FURNITURE DESIGN WITH IDENTITY CONCEIVED FROM MEXICAN POPULAR CULTURE FOR RESTAURANTS

  • Sofía Luna-Rodríguez,
  • Ana Estefanía Gaytán-Lara

DOI
https://doi.org/10.33324/daya.v1i3.98
Journal volume & issue
Vol. 1, no. 3
pp. 43 – 57

Abstract

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Within the social, political and economic context, Mexican popular culture has evolved over the years. However, these changes have sometimes led to a cultural misunderstanding due to the intervention and / or appropriation of foreign features, this fact has come to influence the restaurant industry itself. Having said that, it is enough to analyze the current context in which this national identity is reflected: what is the image of the Mexican people in the world? And, why unify this identity through certain bad icons or (in most of the time) wrongly raised? Making use of qualitative investigation, this article pretends to create a new channel of communication through the reading of the object (furniture); in which a readjustment was given to the conceptualization of certain popular icons in order to create empathy among Mexicans and design.

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