PLoS ONE (Jan 2012)

A robust method of measuring other-race and other-ethnicity effects: the Cambridge Face Memory Test format.

  • Elinor McKone,
  • Sacha Stokes,
  • Jia Liu,
  • Sarah Cohan,
  • Chiara Fiorentini,
  • Madeleine Pidcock,
  • Galit Yovel,
  • Mary Broughton,
  • Michel Pelleg

DOI
https://doi.org/10.1371/journal.pone.0047956
Journal volume & issue
Vol. 7, no. 10
p. e47956

Abstract

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Other-race and other-ethnicity effects on face memory have remained a topic of consistent research interest over several decades, across fields including face perception, social psychology, and forensic psychology (eyewitness testimony). Here we demonstrate that the Cambridge Face Memory Test format provides a robust method for measuring these effects. Testing the Cambridge Face Memory Test original version (CFMT-original; European-ancestry faces from Boston USA) and a new Cambridge Face Memory Test Chinese (CFMT-Chinese), with European and Asian observers, we report a race-of-face by race-of-observer interaction that was highly significant despite modest sample size and despite observers who had quite high exposure to the other race. We attribute this to high statistical power arising from the very high internal reliability of the tasks. This power also allows us to demonstrate a much smaller within-race other ethnicity effect, based on differences in European physiognomy between Boston faces/observers and Australian faces/observers (using the CFMT-Australian).