Identify User’s Satisfaction from Platform Using Behavior

Abstract

The purpose of this study was to verify a model of user’s satisfaction of an e-learning environment based upon platform using behaviors. This is a non-experimental study. The data was collected from system management logs and users satisfaction survey after learning service. Total 314 users were invited in this study. First, theory model was identified. Second, the satisfaction survey results were prepared. Third, the behavior data of each survey subject were prepared. A CFA procedure were conducted to verify whether the data fits into the model. The model fit is positive with χ2 = 2.06, p-value=.151, df= 1, RMSEA=.058. The proposed two-factor theory model with simple structure fit the data. The love e-learning and satisfaction of e-learning factors are significantly supporting the hypothesis of a relationship between the factors. The findings suggested that identifying satisfaction from behavior is possible.