Management & Marketing (Jan 2008)

TRENDS IN CROATIAN HOTEL INDUSTRY

  • Jasmina GRZINIC

Journal volume & issue
no. 1
pp. 122 – 128

Abstract

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Tourism and hotel business is becoming one of the leading industries of theworld. Therefore, an increased attention needs to be paid to the study oftrends in tourism because they determine the trends in hotel industry. Thepurpose of the paper is to point out the importance of hotel industry as one ofthe most important elements of development in tourist economies. The paperaims at introducing the newest trends in modern hotel industry and offering areview of the recent trends of demand and the directions of hotel industrydevelopment. The importance of hotel industry on both micro and macro, i.e.global level is increasing. Besides a series of theoretical representations andconclusions, this paper brings some concrete data and examples frompractice in hotel management.

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