Analisis Atas Annual Report PT Timah Tbk: Studi Interpretive Dalam Perspektif Semiotika dan Retorika

Abstract

The purpose of this study is to analyze and understand about the integrated annual report (integrated report) of PT Timah Tbk by answering research question about how is the rhetorical aspect and semiotic aspects, that is the aspect of semantic, syntactic, and pragmatic. Interpretive paradigm and semiotic approach is used to analyze the integrated annual report. The data used is integrated annual report of PT Timah Tbk in 2013, 2014 and 2015. This study showed that the semiotic aspects was poured into the points of reporting in the integrated annual report of the company. The integrated annual report of PT Timah Tbk was created by the company as a rhetorical story to build a positive image and to gain legitimacy from its stakeholders.