Opera in cinema: aspects of video expressive means in modern opera

Abstract

The study represents an overview of various video techniques, such as film adaptation, recording and broadcasting, live streaming, video projection used in modern opera. The author argues that by large application of these techniques, opera protects its position of modern and adaptive art and responds to the challenge of creative industries. Although practices of recording, reproduction, and massification in authentic and pure experience genres could be considered questionable by some art scholars and theorists, opera implements them to enrich its set of expressive means and correlate with the modern market challenges.

Keywords

• video
• opera
• recording
• promotion
• audience
• celebrity