Iranian Journal of Information Processing & Management (Oct 2014)
Science In The Media; Reconstruction Of Science In Media Frames
Abstract
Medialization of science could be defined as “an increasing media attention for scientific issues and an increasing orientation of science towards the media.” There are three key actor include scientists, journalists and public which their interactions in this Process shape Media frames. In this Paper we tried to answer three main questions about “meaning of medicalization of science”, “characteristics of science communication key actors and their interactions” and “ how media frames are reconstructed during the Interactions between these Key role Players.” Finally, we provide a conceptual model to explain how media frames are reconstructed in this process