Exploring Innovative Practices and Challenges in the Ecological Development of Art Industry Driven by Digital Technology

Abstract

The essence of the ecological development of the art industry, when viewed through the lens of digital technology, is precisely the development of regional economies within the framework of sustainable development strategies. This paper determines the first-level and second-level indicators of the three subsystems of industrial economy, ecology, and society according to relevant references and experts’ suggestions. Using the entropy weight method to calculate the weights of evaluation indicators, combining the weight values and normalized data, we construct the economic-ecological-social composite system evaluation model and make a detailed expression of the coupling degree and the coupling coordination degree calculation formula and process. This paper utilizes the model of this paper to evaluate and analyze the ecological development of the art industry influenced by digital technology by selecting the research object. The weight values of the ecosystem, social system, and economic system are 0.4277, 3064, and 0.2659, respectively. The index of the coupling coordination degree of the ecological-economic-social system falls between 0.6 and 0.7 in the years 2013 to 2015, indicating that the composite system is currently in the primary coordination stage. By evaluating and analyzing the results, we summarize the challenges that need to be faced by the ecological development of the art industry in the context of digitization, and for this reason, we propose innovative practices for the art industry.

Keywords

• entropy weight method
• coupling degree
• coupling coordination degree
• art industry
• 97m50