Revue Hybrides (Dec 2023)

Du discours médiatique sur la covid-19 vers une mise en place des stratégies argumentatives pour sensibiliser la population

  • Laurent LAGASSO

Journal volume & issue
Vol. 1, no. 2 (tome 2)
pp. 50 – 68

Abstract

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The covid-19 global health crisis got itself talked about in various sectors related to human activity. However, the response generated by countries around the world to slow down the spread of the desease, saw the participation of many media outlets, including CRTV through its weekly program Scènes de presse. This program has significantly contributed in raising awareness among the Cameroonian population to fight the covid-19 pandemic. In doing so, through a panel of multi-sector experts who came to shed light on this disease that paralyzes all activities, so as to enable viewers to understand the dangerousness of the virus, they used appropriate strategies to convince and persuade their audience.

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