Corporate citizenship and organizational citizenship behavior: does Covid-19 affect the relationship?

Abstract

This research examines how COVID-19 has affected workers' behavior. Implementing Corporate Citizenship (CC) model, this study aimed to investigate the impact of COVID-19 Anxiety (CA) and COVID-19 Concern (COC) (acting as mediator) on Organizational Citizenship Behavior (OBC) and the influence of OCB on CC. Using the PLS-SEM model, we examined businesses in Colombia. Findings show CA has a positive direct impact on COC but a negative direct effect on OCB. Additionally, when COC serves as a mediator, CA positively affects CC. This research provides critical information to managers and practitioners about eliminating COVID-19's psychological effects on employees, particularly those in emerging markets and developing countries. When employees' anxiety levels increase, they get affected psychologically, and productivity is harmed. Also, when workers see their companies as good corporate citizens, they become good organizational citizens. Additional factors, like company size, cultural context, and countries comparisons, may be included in future studies.

Keywords

• corporate citizenship
• organizational citizenship behavior
• covid-19