Marketing tourism and hotel management schools in the context of higher education globalization and student mobility through improved curriculum and industrial training offerings

Abstract

Recent research from international statistics indicate an important flow of student mobility all over the world, creating a need to provide comprehensive information regarding educational institutions involved in the process. This study examines and compares tourism and hotel management (THM) programs at different levels, including the nature of programs offered, their curriculum, and internship components. A particular focus was given to the industrial training requirement as a core component of THM programs. Results showed both similarities and differences worldwide within the framework of the institutions compared. The findings may help all stakeholders in the education systems, including professionals, educators, students, and decision-makers alike.

Keywords

• syllabus
• tourism school
• sector training
• tourism education