Effects of interventions using different social media platforms on improving HIV/AIDS diagnosis and treatment knowledge among HIV-positive MSM: a six-month follow-up study in Ji′nan city

Zhixian CHEN; Kedi JIAO; Jing MA; Yuxi LIN; Yu YAN; Wenwen JIA; Jing MENG; Lina WANG; Yanwen CAO; Zhonghui ZHAO; Meizhen LIAO; Dianmin KANG; Wei MA

doi:10.11847/zgggws1143277

Zhongguo gonggong weisheng (May 2024)

Effects of interventions using different social media platforms on improving HIV/AIDS diagnosis and treatment knowledge among HIV-positive MSM: a six-month follow-up study in Ji′nan city

Zhixian CHEN,
Kedi JIAO,
Jing MA,
Yuxi LIN,
Yu YAN,
Wenwen JIA,
Jing MENG,
Lina WANG,
Yanwen CAO,
Zhonghui ZHAO,
Meizhen LIAO,
Dianmin KANG,
Wei MA

Affiliations

Zhixian CHEN: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Kedi JIAO: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Jing MA: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Yuxi LIN: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Yu YAN: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Wenwen JIA: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Jing MENG: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Lina WANG: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Yanwen CAO: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Zhonghui ZHAO: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China
Meizhen LIAO: Department of AIDS/STD Control and Prevention, Shandong Center for Disease Control and Prevention, Ji’nan 250014, China
Dianmin KANG: Department of AIDS/STD Control and Prevention, Shandong Center for Disease Control and Prevention, Ji’nan 250014, China
Wei MA: Department of Epidemiology, School of Public Health, Cheeloo College of Medicine, Shandong University, Ji’nan 250012, China

DOI: https://doi.org/10.11847/zgggws1143277
Journal volume & issue: Vol. 40, no. 5
pp. 563 – 569

Abstract

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ObjectiveTo explore the intervention effects of different social media platforms on improving the knowledge of human immunodeficiency virus/acquired immunodeficiency syndrome (HIV/AIDS) diagnosis and treatment among HIV-positive men who have sex with men (MSM). MethodsA total of 288 HIV-positive MSM were recruited at the Shandong Provincial Public Health Clinical Center from October to December 2020, and according to their preference, the MSM were divided into three groups to receive information on the knowledge and practice of HIV/AIDS diagnosis and treatment via short message service (SMS), WeChat, and the combination of WeChat and QQ group in six months. The generalized estimating equation used to analyze and compare the intervention effects of the interventions via different social media on the overall knowledge score of HIV/AIDS diagnosis and treatment among the all and subgroups of the participants. ResultsThe mean age of the participants was 34.67 ± 9.22 years. Six-month follow-up showed that the total score of HIV/AIDS diagnosis and treatment knowledge in the WeChat intervention group was 0.38 points higher than that in the SMS intervention group (P = 0.01), and there was no significant difference between the results of the other intervention groups (P > 0.05); in the subgroup with high school education and below, WeChat intervention (P = 0.018), WeChat and QQ group intervention (P = 0.002) were better than SMS intervention in improving the total score of AIDS diagnosis and treatment knowledge. ConclusionCompared with SMS intervention, WeChat intervention significantly improved the HIV/AIDS diagnosis and treatment knowledge score of HIV-positive MSM, and WeChat can be used as the main media for HIV-positive MSM to popularize HIV/AIDS knowledge in the future.

Published in Zhongguo gonggong weisheng

ISSN: 1001-0580 (Print)
Publisher: Editorial Office of Chinese Journal of Public Health
Country of publisher: China
LCC subjects: Medicine: Public aspects of medicine
Website: https://www.zgggws.com/indexen.htm

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