APPLICATION OF ACTUAL MARKETING CONCEPTS IN MODERNIZATION OF PALESTINE HEALTHCARE SYSTEM

Abstract

The results of Palestine healthcare analysis are presented. Specific marketing events directed to the attaining objectives of modernization on macro- and microeconomic levels are put forward. Economic and social efficiency of the offered complex of marketing measures is defined.

Keywords

• the results of palestine healthcare analysis are presented. specific marketing events directed to the attaining objectives of modernization on macro- and microeconomic levels are put forward. economic and social efficiency of the offered complex of marketing measures is defined.