Signo y Pensamiento (Jan 2011)

La comunicación y la estética en los procesos de virtualización

  • Christian Felipe Lizarralde Gómez,
  • Ana María López Rojas

Journal volume & issue
Vol. 31, no. 59
pp. 248 – 263

Abstract

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Thinking communication in the actual contexts involves the assumption of complex scenarios occupied by phenomena and transformations, whose permanent technological and mediatic progress develop communicative/ creative processes that allow the arising of innovative communicative structures, which promote debates about an imminently digital culture. The new dynamics whose aesthetic and communicative characteristics take shape from the use of information and communication technology (ICT) trace new ways of understanding, interacting, and training professionals in the field of communication. This article presents the results of a research whose main question was: ¿what is the conception of digital communication and digital aesthetic assumed by teachers who impart lessons related to information and communication technology in the academic programs of Social Communication and Journalism, in the Department of Valle del Cauca (Colombia)?.