Pedagogìka, Psihologìâ ta Mediko-bìologìčnì Problemi Fìzičnogo Vihovannâ ì Sportu (Mar 2011)
Tennis as a kind of sports-commercial activity.
Abstract
In the article is analysed the features of functioning of tennis as segment of the world industry of services, tennis consumption as the service bringing considerable economic and sociopolitical effect not only its subjects, but also having high information-entertaining value for spectators. It is characterized a set of social and economic relations of the private and public character arising between subjects of tennis in connection with their participation in professional sports activity.