Annals of the University of Oradea: Economic Science (Dec 2014)
QUALITY MILESTONES OF THE SUSTAINABLE TOURISM
Abstract
At this stage there are numerous studies about how tourism activity is related and affects the environment. The purpose of this paper is to examine theoretically, and to analyse activities that occur in hotels, linking this activity to the principles and activities that reduce the tourism negative environmental impact. When we have the objective to discuss sustainable development we must balance between a trilogies that enclose the following three concepts: economic, social/ equity and ecology/environment. In fact in our opinion we agree that “sustainable development is a fractal” concept. Sustainable development is examined here, specifically - taking account of the activity of accommodation in hotels, and also the frame that such activity must integrates. The principles of sustainable development are the most important factors beside clients` expectations, such that to maintain a standard that not only is high, so the coefficients satisfy tourists, but to suit the requirements sustainability, which in this instance means rationalization repeated on different levels and plans (this concerns to energy consumption, water, to waste disposal, etc.). The relationship between tourism and the environment is particular complex, since these two factors are interrelated, and each of them is, at their turn characterised by complexity and variability. The fundamental premise for a friendly, high quality tourism is harmony on the one hand, with the operators (for sustainable development) and secondly with tourists (for a correct use of the facilities). As a syntagma, this can mean: the promotion and adoption of "green behaviour". It is believed today that more and more hoteliers should adopt this behaviour, an ecological framework in which hotel has the benefits of normal economic activity, showing competitiveness, but customer satisfaction in the highest grade (quality) remains the central plan in spite of rigors required by the so-called: "green behaviour"! As a final remark, we mention as milestone of ecological behaviour (green) connected to sustainable development are certification to ISO 14001 and eco-labelling of accommodation.
