Russian Journal of Agricultural and Socio-Economic Sciences (May 2022)
MILLENNIAL INTEREST IN INVESTING SHARE IN THE CAPITAL MARKET AND THE FACTORS THAT INFLUENCE IT
Abstract
One of the goals and dreams of most people, including millennials, is to be able to live financially independently. There are many methods for realizing that goal and one of them is an investment. This study aims to know the influencing factors that affect millennial interest in investing shares in the capital market, especially among students. The targeted students in this study are Warmadewa University Economics and Business Faculty college students. The amount of population in this study is the whole students of the Accountancy Department Warmadewa University's Economics and Business Faculty Class of 2018 and 2019 totaling 1140 people with count size sample with Slovin technique the result is 100 samples students. Data used in the study is the primary data obtained from respondents with a revealing questionnaire, characteristics of respondents, including identity respondent, and the length of the respondent in transact stock. Data analysis techniques used is analysis multiple linear regression. Results show that the whole indicator found in this research is proven valid and reliable. Based on assumption test results classic is also known that the regression model-worthy used. The next results show that knowledge, motivation, transparency report finance and return affected the millennial interest in investing shares in the capital market positively. While the minimum capital and risk affected the millennial interest in investing shares in the capital market negatively.