INTERVAL METHOD FOR EVALUATION OF TRUST AND REPUTATION IN SOCIAL NETWORK

Abstract

The problem of trust and reputation systems in social networks estimation's are considered. The interval representation models of the trust are used for the uncertainty accounting. The method of determining trust/reputation in social networks is implemented as a sequence of actions: definition of the trust to provider is based on their reputation, subscriber’s choice for interaction is made by criterion of maximum expected value of their utility function, then correction of the numerical estimation of trust and reputation of the selected subscriber is performed.

Keywords

• соціальна мережа
• довіра
• репутація
• інтервальна математика
• математична статистика
• біноміальне розподілення