The Management of the Human Capital of Innovative Type in View of the Theory of Generations

Abstract

The article is aimed at researching such a category of employees as innovative workers. Analyzing the scientific works of many scholars, the views of researchers on the concept of «innovative abilities» were considered. The process of formation of innovative thinking in this category of workers was studied. The theories of generations are considered and the attitude of employers towards the so-called Generation Z are analyzed. Progressive approaches to staff management have been defined, which help to increase the employees’ abilities, their motivation, and create opportunities for their contribution to the company’s activity. Distinctions between different generations of workers have been identified, together with allocation of methods of motivation, expedient management methods and working conditions, which are attractive for innovative workers. It has been proved that there is a need to form an employee of a new type – an innovative worker, possessing knowledge, skills, representing a carrier of innovations.

Keywords

• innovative workers
• abilities
• competencies
• theory of generations
• staff management
• human capital