In this paper, we prove a coincidence point result for a pair of mappings satisfying Edelstein-type contractive condition on fuzzy metric spaces. We describe the equilibrium of a simple demand–supply model of a dynamic market by the coincidence point of demand and supply functions. With the help of the coincidence point theorem in fuzzy metric spaces, it is showed that a dynamic market of a supply-sensitive nature (or demand-sensitive nature) always tends towards its equilibrium.