برنامهریزی توسعه شهری و منطقهای (Jun 2023)
Exploring Mechanisms to Enhance Environmental Quality and Optimize Tourism in Abbas Abad Cultural Area
Abstract
The Abbas Abad area is one of the most significant natural and historical landmarks in Tehran. It has been developed and utilized over the past 17 years to establish a tourism and cultural hub for Iran's capital. However, with new activity areas being introduced, changes in leisure patterns and citizens' needs, and management conflicts arising from independent organizations established in the region, it is crucial to manage the complex's activities effectively. This requires attention to changes, a review of requirements and capacities, and consideration of present situations. To address these challenges, this study employed documentary research, field observations, in-depth interviews with stakeholders, and questionnaires to survey different visitor groups during various months and seasons throughout the year. The results offer appropriate solutions to improve the utilization status of the complex. These solutions include increasing diversity and functional mixing within the complex, particularly emphasizing the private sector's role in cultural activities. Additionally, providing basic comfort conditions in open spaces, improving communication methods, and upgrading management infrastructures in accordance with exploitation are essential steps towards enhancing the complex's management.
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