Strategie rozwoju zewnętrznego w praktyce funkcjonowania rynku komunikacji elektronicznej w Polsce

Abstract

In conditions of strong competition on the market of electronic communication services, market saturation in telecommunication services and the necessity of bearing significant investment outlays on infrastructure expansion, operators are forced to do strategic activities aiming on the improve-ment of their market and competitive position. One of the acceptable strategic solution in this market situation is the option of external development. In the article there are presented: the existing and potential alliances, telecommunication operators takeovers and caused market shifts.

Keywords

• market of electronic communication’s services
• alliance
• acquisitions