Are we saying it right? Communication strategies for fighting vaccine hesitancy

Antonio Di Lorenzo; Pasquale Stefanizzi; Silvio Tafuri

doi:10.3389/fpubh.2023.1323394

Frontiers in Public Health (Jan 2024)

Are we saying it right? Communication strategies for fighting vaccine hesitancy

Antonio Di Lorenzo,
Pasquale Stefanizzi,
Silvio Tafuri

Affiliations

Antonio Di Lorenzo: Department of Interdisciplinary Medicine, School of Medicine, University of Bari Aldo Moro, Bari, Italy
Pasquale Stefanizzi: Department of Interdisciplinary Medicine, University of Bari Aldo Moro, Bari, Italy
Silvio Tafuri: Department of Interdisciplinary Medicine, University of Bari Aldo Moro, Bari, Italy

DOI: https://doi.org/10.3389/fpubh.2023.1323394
Journal volume & issue: Vol. 11

Abstract

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Vaccine hesitancy is a multi-faceted phenomenon, deeply rooted in cultural, socioeconomic and personal background. Communication is deemed fundamental in fighting vaccine hesitancy. Medical communication should be accessible, relying both on an emotional approach and accurate information. Trained professionals should curate communication with the public.

Published in Frontiers in Public Health

ISSN: 2296-2565 (Online)
Publisher: Frontiers Media S.A.
Country of publisher: Switzerland
LCC subjects: Medicine: Public aspects of medicine
Website: https://www.frontiersin.org/journals/public-health

About the journal

Abstract

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