SALES STRATEGIES CENTERED ON ELABORATING QUESTIONS

Abstract

Making a good sales approach depends largely on the strategy established by a salesperson, depending on the type of customer, the circumstances, and his/her psycho-linguistic availability. The sales strategies based on the science of reasoning, on the oratory and persuasive ability include skills related to communication, on which one of the most important is the development and asking of questions. The science related to the salesperson’s ability to handles questions in a sales interview gives the true measure of his/her professionalism. Elaborated based on the taxonomy of the sales steps and depending on customer objections, questions may constitute a basic premise in the development of sales strategies and techniques

Keywords

• sales strategies
• attitude during questioning
• functions of the questions
• additional incentive
• involving question.