International Journal of Knowledge Content Development and Technology (Jun 2011)

The Popularity of Picture Books with Television Tie-in

  • Patricia R. Ladd

DOI
https://doi.org/10.5865/IJKCT.2011.1.1.025
Journal volume & issue
Vol. 1, no. 1
pp. 25 – 37

Abstract

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This study analyzes circulation statistics of television tie-in picture books from the Wake County Public Library System in North Carolina to determine their popularity among patrons. Caldecott winning picture books were used as a point of comparison. This study also examined OPAC holdings from North Carolina public libraries to determine television tie-in picture book popularity among collection builders. The findings of the study show that television tie-in picture books are found to some degree in the vast majority of North Carolina public libraries, and are more popular than award winners in the Wake County system.

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