A close up in the web: embodying desirable femininities

Abstract

This article intends to discuss how a group of women engaged in the striptease online commerce is constituted, through their bodies, as strippers. In that sense, the scenes that they build in photos and videos, as well as in front of the webcam with a creative and technological use of the body, engenders female performances that require provisionally the removal of themselves and the constitution of another woman (or even other women) in the shows. Based on the notions of gender, embodiment and performance, we seek to reflect on how they re-signify the body, incorporate speeches, gestures and acts as stylize the body in accordance with the woman to be performed in order to attract and please the customers and thus achieve greater financial gain.

Keywords

• corpo
• pessoa
• gênero
• strippers virtuais.