Acta Economica (Dec 2006)

The Analyze of Marketing and Economy Objects of Research

  • Перица Мацура, PhD

Journal volume & issue
Vol. 4, no. 5

Abstract

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By explaining and relating of facts of reality, knowledge and science one gets an insight into problem of relations between economy as a science and marketing as a process which aims to develop into independent science or a discipline of science within the economical frames. We define development of marketing direction in relation to economy, through listing of characteristics of economical and marketing knowledge and defining of research objects of economy and marketing.

Keywords