Agricultural extension for promoting citrus fruit growers’ innovation and profitability in Mexico

Abstract

The citrus fruit grower has hardly adopted innovations, resulting in reduced income and profitability. This study aims to apply andragogic training and extension techniques to a group of 150 citrus fruit growers from five different communities in Veracruz, Mexico, to improve the adoption of social and technological innovations, their income, and profitability. The percentage of adoption of innovations (PAI) was calculated using the equation: PAI = n/N × 100, where n was the number of innovations adopted by the grower and N the total number of innovations available in the technological package. Two previous surveys, social and technological, were conducted in 2012 and revealed a significant lack of coordination in innovation networks, mainly in deep relationships, and little use of technological innovations. After the andragogic training and extension, better coordination was achieved, reflected in numerous and robust links, more nodes, and higher density, especially at the level of trust, contributing to consolidating social networks for 2014. The most adopted technological category was fertilization management. A survey was conducted in 2016 to quantify the permanence of the adoption of innovations. We conclude that social and technological intervention through andragogic training and extension improved the yield of orchards by more than 50 %, increased the income of citrus fruit growers 4.5 times, and consolidated workgroups and the permanence of innovations.

Keywords

• agricultural extension
• family farming
• field experimentation
• innovation adoption
• training