Ocula (Dec 2023)
Augmented Reality Urban Art. Dallo squatting urbano al museo diffuso
Abstract
The combination of Augmented Reality (AR) art and urban art has been at the centre of numerous experiments and pioneering aesthetic research that have progressively interpreted this medium as subversive and expressive. Such processes create spaces of fruition beyond the real, at the same time situated and geo-localised within the physical space of the city and are thus capable of transforming the urban map into a walkable, accessible and interactive territory. The contribution aims to outline a theoretical framework for the analysis of textual and performative forms in contemporary art, tracing and describing some of the most important AR urban hacking operations, from those of the group Manifest.AR by Sander Veenhof to those carried out by Mark Skwarek on the occasion of the Occupy Wall Street protest in 2011, from the work Riot by Les liens invisibles (2010), to MAUA, the augmented urban art museum promoted by Bepart (2019) and the Augmented Reality Museum by Apple and the New York Museum (2020).
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