Frontiers in Human Neuroscience (Jun 2025)
Editorial: Machine-learning/deep-learning methods in neuromarketing and consumer neuroscience
- Marco Bilucaglia,
- Marco Bilucaglia,
- Luca Mainardi,
- Thomas Zoëga Ramsøy,
- Thomas Zoëga Ramsøy,
- Paul J. Zak,
- Paul J. Zak,
- Margherita Zito,
- Margherita Zito,
- Vincenzo Russo,
- Vincenzo Russo
Affiliations
- Marco Bilucaglia
- Department of Business, Law, Economics and Consumer Behaviour “Carlo A. Ricciardi”, Università IULM, Milan, Italy
- Marco Bilucaglia
- Behavior and Brain Lab IULM – Neuromarketing Research Centre, Università IULM, Milan, Italy
- Luca Mainardi
- SpinLabs, Dipartimento di Elettronica, Informazione e Bioingegneria, Politecnico di Milano, Milan, Italy
- Thomas Zoëga Ramsøy
- Neurons Inc., Høje Taastrup, Denmark
- Thomas Zoëga Ramsøy
- International Center for Applied Neuroscience, Rørvig, Denmark
- Paul J. Zak
- Center for Neuroeconomics Studies, Claremont Graduate University, Claremont, CA, United States
- Paul J. Zak
- Immersion Neuroscience, Henderson, NV, United States
- Margherita Zito
- Department of Business, Law, Economics and Consumer Behaviour “Carlo A. Ricciardi”, Università IULM, Milan, Italy
- Margherita Zito
- Behavior and Brain Lab IULM – Neuromarketing Research Centre, Università IULM, Milan, Italy
- Vincenzo Russo
- Department of Business, Law, Economics and Consumer Behaviour “Carlo A. Ricciardi”, Università IULM, Milan, Italy
- Vincenzo Russo
- Behavior and Brain Lab IULM – Neuromarketing Research Centre, Università IULM, Milan, Italy
- DOI
- https://doi.org/10.3389/fnhum.2025.1638225
- Journal volume & issue
-
Vol. 19
Abstract
No abstracts available.Keywords
- consumer neuroscience and neuromarketing
- machine learning
- deep learning
- consumer behavior
- XAI and explainable artificial intelligence
- artificial intelligence (AI)