THE MAIN METHODICAL APPROACHES TO MANAGEMENT OF INTELLECTUAL PROPERTY

Abstract

In the given article questions of management of intellectual property on the basis of using the system, innovative, information and reproduction, process and marketing approaches are considered. Peculiar features of each methodical approach to management are defined, the interrelation of the offered approaches to management is allocated and strategy of development of the modern enterprises on the basis of effective use of results of innovative activity and intellectual property is designated.

Keywords

• интеллектуальная собственность
• управление интеллектуальной собственностью
• методические подходы
• системный подход
• свойства системы управления интеллектуальной собственностью
• инновационный подход
• информационно-воспроизводственный подход
• процессный подход
• маркетинговый подход
• intellectual property
• management of intellectual property
• methodical approaches
• system approach
• properties of a control system of intellectual property
• innovative approach
• information and reproduction approach
• process approach
• marketing approach