Bìznes Inform (Nov 2018)

Using the Experience of China in Determining the Specialization of Ukraine in the International Market of Educational Services

  • Huang Yanrui,
  • Zhang Lei

Journal volume & issue
Vol. 11, no. 490
pp. 66 – 72

Abstract

Read online

The article provides an overview of the main tasks of vocational and higher education in the tourism sector, facing the educational institutions of the country; the priority areas requiring urgent regulation are determined; the problems, causing decrease of competitiveness of higher education of Ukraine in the international market. Based on the analysis of China’s experience in the developing of a system of continuing education in the field of tourism, three areas of management that require improvement are allocated; examples of ideas and activities that have been introduced into practical activities by the real sector and educational institutions are provided. The relevance of critical analysis of the proposed measures is substantiated by the need to take attention of the local economic conditions that deprive of the opportunity to use successful models implemented by other countries. The authors propose some other methods that can help Ukraine in taking a leading position in the global market of educational services and intensifying export operations in the tourism sector.

Keywords