The Project Management Approach. A Critical Success Factor in Digital Transformation Initiatives

Abstract

Research purpose. The main objective of this work is to highlight the adoption of project management practices in companies’ digital transformation initiatives as a critical success factor. Thus, on the one hand, we will seek to systematize the importance of project management practices in the digital transformation of economic organizations and, on the other hand, analyze them based on a digital transformation project of one of the largest publishing groups in Portugal. Having previously studied the process of digital transformation of the warehouse through the adoption of a Warehouse Management System, it is now important to analyze to what extent the transformation process was successful and to what extent the management as a project contributed to the achievement of the intended objectives and generated economic value.

Keywords

• project management
• economic value
• digital transformation
• warehouse management system
• information systems
• warehouse management
• m1
• m15