Journal of Sustainable Marketing (Nov 2023)

Where to Next? How Marketing Needs to Take a Lead in the Circular Economy

Joya A. Kemper,
Paul W. Ballantine

Affiliations

Joya A. Kemper: ORCiD; Department of Management, Marketing and Tourism, University of Canterbury Business School, Christchurch, New Zealand
Paul W. Ballantine: ORCiD; Department of Management, Marketing and Tourism, University of Canterbury Business School, Christchurch, New Zealand

DOI: https://doi.org/10.51300/JSM-2023-112

Abstract

No abstracts available.

Published in Journal of Sustainable Marketing

ISSN: 2766-0117 (Online)
Publisher: Luminous Insights
Country of publisher: United States
LCC subjects: Social Sciences: Commerce: Business: Marketing. Distribution of products
Website: https://luminousinsights.net/journals/jsm/

About the journal