K@ta: A Biannual Publication on the Study of Language and Literature (Jan 2002)
LANGUAGE and CULTURE in RELATION to INTERCULTURAL COMMUNICATION in A BUSINESS CONTEXT
Abstract
Intercultural communication; that is, face-to-face communication between people from different cultural background, often has hindrances because of some factors such as the vocabulary, the discourse pattern and the concept of time. Thus, this paper will analyze how these factors can hinder the intercultural communication between the Asians and Americans and what might become the result of the intercultural miscommunication, especially in business contexts.