Revista de Ciências Humanas (Dec 2018)
Consumption, consumerism and its cross-cutting aspects: a literature review
Abstract
The present work consists of a literature review about the main aspects that compose and cross-cut the phenomena of consumption and consumerism, such as merchandise, identity, citizenship, distinction, happiness, media and ideology. The proposal of this text is to conduct a dialogue between several theories that deal with consumption, based on a dialectical understanding of reality. Based on the works of Bauman, Baudrillard, Bourdieu, Campbell, Canclini, Lipovetsky, Marx, Adorno, Horkheimer, Thompson, Guareschi, among others, we try to understand the characteristics and interfaces that structure the present societies, also called consumer society and, hence, the ways of life and sociability produced by these societies.
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