TOURISM REVIVAL – NEW HORIZONS AFTER THE PANDEMIA

Abstract

The author of this paper tries to provide a short glimpse on the negative consequences of the Covid – 19 pandemia that have affected different parts of tourism industry in 2020 and the first half of 2021. The research discussion focuses on the general activities taken on public and private field against the disastrous effects of this crisis throughout the whole tourism sector. Preferences for travel of European citizens are also revealed in the context of the still ongoing pandemia. On the other hand the creative anti – Covid practices of the private sector are discussed through several practical examples. At the end of the discussiont the author suggests certain guidelines for a successful tourism development after the overcome of the Covid crisis

Keywords

• tourism industry
• pandemia
• safe travels protocol
• travellers
• public and private measures
• customer experience