Purchase Intention towards Alternative Medicine: A Study from Consumers’ Perspective in Malaysia
Ahasanul HAQUE,
Naila ANWAR,
Farzana YASMIN,
Arun KUMAR TAROFDER,
Nazmul Mohammad Hassan MAZIZ
Affiliations
Ahasanul HAQUE
Department of Business Administration, International Islamic University Malaysia, Kuala Lumpur, Malaysia
Naila ANWAR
Department of Business Administration, International Islamic University Malaysia, Kuala Lumpur, Malaysia
Farzana YASMIN
Faculty of Science, Lincoln University, Jalan Stadium, Kelana Jaya, Malaysia
Arun KUMAR TAROFDER
Faculty of Business Management and Professional Studies, Management and Science University, Selangor, Malaysia Section 13, 40100 Shah Alam, Selangor Darul Ehsan, Malaysia
Nazmul Mohammad Hassan MAZIZ
Graduate School of Medicine, Perdana University, Jalan MAEPS, Perdana, Malaysia
